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No business is an island, and no dental practice can be successful without the right help. If you’re running a dental office, you need to make sure to cultivate certain relationships. Below are four professional relationships that every dental office needs to maintain.

Marketing Professionals

Marketing is the lifeblood of any business. Having connections in the world of marketing is great because it can take a major task off the hands of the individuals who run the dental office. A professional can do a great job of not only creating ad campaigns but helping office owners to figure out when and how to run those campaigns. With the right marketing help, dentists can be sure that they’ll have a steady stream of new patients.

Regulatory Advisors

Working with a company that helps with regulatory issues is also a good idea. These companies can provide tools that allow for highly efficient transparency reporting for pharma, as well as other tools that can help a dental office stay within the bounds of the law. While these relationships can feel very transactional, they’re nonetheless incredibly important for any practice that wants to meet all of its regulatory filing needs.


While knowing the regulations is good, having a great lawyer to help out when things go wrong is even better. A good business lawyer is a necessity not just for dealing with regulatory issues, but also for dealing with issues as wide-ranging as zoning changes and malpractice suits. A good lawyer is the kind of person that proprietors should always get to know if only to ensure that they have help if something goes wrong.


Finally, every good dental office owner needs to have a good relationship with an accountant. A good accountant isn’t just helpful at tax time—they can do a great job of helping businesses to figure out where they are spending their money and how to more effectively leverage their profits into potential growth areas. A good accountant is one of the most important assets that a dental office can have.

Working with other professionals is always a good way to ensure that you have access to expertise when it’s necessary. Smart dental office owners work with lawyers, accountants, management companies, and marketing professionals to ensure that their businesses run smoothly and can grow over time. If you want to make sure that your practice stays successful, you need to look at how well you maintain your professional relationships.

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