Back to Blog Home

Leaders in Dentistry: Dr. Bryan Laskin

Posted August 08, 2017

In this edition of Leaders in Dentistry, we had the chance to interview with our friend, Dr. Bryan Laskin. Dr. Laskin has been busy attending events around the country as well as spreading the word about OperaDDS. Here’s what he shared with us:

Tell us about the dental shows you have attended this year. Do you have plans to attend any other shows before the end of the year? 

As a CE junkie it is tough to list all of them. Here at the ones that pop to the top of my mind: CDS (Midwinter), AADOM, ADMC, SCN, ADA, SCDI, GNY, CDA South, CDA North, Dentsply Sirona World

And of course, our multiple Get It Done Events! This year we have Get It Done Events in Minneapolis and Chicago, with more coming in ’18.

At DentalPost, we use technology to connect dental professionals with dental practices that are hiring. Can you share how OperaDDS uses technology to improve the patient experience while also making dental practices more money? 

Of course, how much time do you have? OperaDDS focuses on improving all communication, including staff messaging, recall, secure forms and HIPAA compliant email. If you are not maximizing your staff internal communication on a daily basis, you’re throwing money away. Our intra-office communication system boosts productivity and case acceptance by allowing you walk into every appointment prepared. Our case studies show that the average office increases their production about 30% when they use our intra-office communicator correctly. And now we guarantee an increase of at least 15% in production, or we give you your money back.

From the patient perspective, we have all had that annoying experience where a health care provider (for example, and intake nurse) asks you 15 questions, only to have the next person ask you the exact same 15 questions. How does that make you feel? We typically do the exact same thing in dentistry. With OperaDDS, you transform the patient experience, so you can enter the room with the hygienist having never left the patient’s side, and immediately address the patient’s chief complaint. Not only does this remove an annoyance, it demonstrates that your team is a “well-oiled machine”, which is one of the only ways that patients evaluate clinical quality (albeit incorrectly, obviously).

What changes do you think will come to the dental office in 2018? Do you see any trends on the horizon? 

I love dentistry because I believe we will see more changes in the next 10 years than we have in the last 100. To many, this is scary or at least annoying, but I see it as an amazing opportunity. For example, our next big product to be launched at DS World in September is OperaVR; the anxiety reducing virtual reality experience for dental patients. We have already changed the patient experience at the front desk, payment and collections, but I think the most crucial (and last to be conquered) aspect of the dental office experience is the actual clinical procedure. Let’s face it, we can make people as comfortable and welcome as we want today. There is really no need for any patient to experience pain in the traditional dental office today, but the anxiety remains. As calm as patients can be, when the drill starts spinning and enamel is flying is when the patient clenches the chair. This will be changed soon.

In addition to virtual reality, I think the explosion of CAD/CAM, 3D printing and CT imaging (and the convergence of the three) will continue to push the boundaries of what is possible clinically and keep elevating patient outcomes.

Featured Posts

3 Reasons Your Claim Keeps Getting Rejected By Insurance

Posted August 23, 2019

Health insurance can be tricky to navigate for everyone involved. If your information isn’t exactly correct when you file claims for your patients, the rules involved will cause the claims to be denied and lead to lost time, the patient’s frustration, and extra work for insurance billing adjusters. Here are three of the most common […]

Read more

Are job seekers not applying to your job? Here’s how to fix it.

Posted August 23, 2019

You’re offering a job, so why aren’t you getting applications? You need to figure out why you people are not applying to your ad or showing up to interviews. It is likely a combination of things: You are in competition with many other hiring dental offices. You have to offer something they want. Does your ad […]

Read more
Cosmetic dentistry is on the rise

Cosmetic Dentistry: On the Rise

Posted August 16, 2019

Cosmetic dentistry popularity is on the rise again. In fact, according to the results of a recent survey from the Academy of General Dentistry (AGD), 96 percent of U.S. laborers feel a beautiful smile is very or somewhat important to your appearance. Psychology experts also suggest that nice smiles create trust, reduce stress, and helps us live a […]

Read more